Managing Innovation, Technology, and Entrepreneurship
This book offes an overview of all three subjects – innovation, technology and entrepreneurship – that fits well with the compressed curricula in modern MBA programs. The affordable and easy-to-carry volume fits the needs of students in the targeted countries. It offers a comprehensive approach whereas other competing books are dated and/or deal only with two of the three subjects found in this book.
||16,5 x 24,0 cm, Paperback / softback, 38 Illustrations, b/w, 19 Tables, b/w
||1 Jun 2009